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Learning to breathe

Most people would agree that starting your own business is difficult. Many would even say terrifying - but nearly everybody I’ve asked (who has actually done it) said ‘it’s the best decision they ever made’ and that they’ve ‘never looked back’.

So there must be something good about it.

The main benefits I’ve found are:

  • Being able to manage my own routine
  • Work when I’m motivated and relax when I’m not
  • Work wherever I like; at home, in a cafe, on a train or in a co-working space

But it's not all sunshine and rainbows. The pressure and responsibility are far beyond what I experienced as a creative director of a design agency.